Booze Dash Privacy Policy

1. Our Commitment to Your Privacy

At Booze Dash, we value your privacy and take the protection of your personal information seriously.

This Privacy Policy explains how Booze Dash collects, uses, stores, shares and protects your personal information when you visit our website, create an account, place an order, contact us, subscribe to our marketing communications or otherwise interact with our services.

We process personal information in accordance with Jamaica's Data Protection Act, 2020, the Data Protection Regulations, 2024, and other applicable Jamaican laws.

By using our website or services, you acknowledge that you have read this Privacy Policy.

2. Who Is Responsible for Your Information?

For the purposes of Jamaica's Data Protection Act, the data controller responsible for the personal information described in this Privacy Policy is:

[LEGAL BUSINESS NAME OPERATING AS BOOZE DASH]

Trading as: Booze Dash

Business Address: 30-32 Red Hills Road, Kingston, Jamaica
Email: hello@boozedash.com
Telephone: (876)841-7303

References to "Booze Dash", "we", "us" or "our" in this policy refer to the business identified above.

3. Information We Collect

When you use Booze Dash, we may collect personal information that you provide directly to us, including your name, email address, telephone number, billing information, delivery address, account information and details relating to your orders.

We may also collect information necessary to verify that you or the person receiving an alcohol delivery is legally permitted to purchase or receive alcoholic beverages. This may include age or date-of-birth information and, where appropriate, verification using government-issued identification.

Where identification is inspected solely to verify age, we should not retain a copy unless there is a legitimate and lawful reason to do so.

When you make a purchase, payment information may be processed by our authorised payment service providers. The information available to Booze Dash will depend on the payment method and provider used.

We may also collect information about your interactions with us, including customer-service enquiries, WhatsApp messages, email communications, reviews, promotions or competitions in which you participate.

When you visit our website, certain technical information may be collected automatically, such as your IP address, device type, browser type, pages visited, referring website, approximate location, website activity and information collected through cookies or similar technologies.

We may also maintain records of your marketing preferences, including whether you have agreed to receive promotional communications and whether you have subsequently unsubscribed.

4. How We Collect Your Information

We primarily obtain your personal information directly from you when you create an account, place an order, enter your delivery details, sign up for marketing, contact us or otherwise provide information through our website or communication channels.

We may also receive information from service providers that help us operate Booze Dash, such as our e-commerce platform, payment processors, delivery providers, marketing platforms, analytics providers and fraud-prevention or security services.

Where someone places an order for delivery to another person, we may receive the recipient's name, telephone number, delivery address and other information needed to complete the delivery.

5. How We Use Your Information

We use personal information only where we have a lawful reason to do so.

This includes processing information to receive, confirm, prepare and deliver orders; process payments and refunds; communicate about an order; provide customer service; verify age and eligibility to purchase or receive alcohol; prevent fraud and misuse; maintain the security of our website; comply with tax, accounting and other legal obligations; maintain business records; improve our website and customer experience; understand how customers use our services; and establish, exercise or defend legal rights.

Depending on the circumstances, our lawful basis may include your consent, the performance of a contract with you, compliance with a legal obligation or a legitimate business interest that does not unfairly prejudice your rights and freedoms.

We will not use information collected for one purpose for a materially incompatible purpose without first taking the steps required by law.

6. Age Verification and Alcohol Purchases

Booze Dash is intended only for customers who are legally permitted to purchase alcoholic beverages.

We may request information or identification necessary to verify age when you place or receive an order.

Age-verification information will only be collected and used to the extent reasonably necessary to comply with applicable laws, protect Booze Dash and its customers, and prevent unlawful alcohol sales.

We reserve the right to refuse or cancel an order where the purchaser or recipient cannot provide satisfactory evidence of age where verification is required.

7. Marketing Communications

If you choose to receive marketing communications from Booze Dash, we may use your contact information to send you information about products, exclusive offers, promotions, new arrivals, special events and other Booze Dash news.

We will only process your personal information for direct marketing where permitted under Jamaican law.

Where consent is required, we will obtain that consent in the form and manner required by applicable law. Marketing consent is separate from the information necessary for you to place an order.

Where the law permits us to communicate with existing customers about our own similar products or services, we will provide an appropriate opportunity to object to that use of your information.

Every marketing email will provide a way for you to unsubscribe or otherwise request that marketing communications stop.

You may withdraw your marketing consent at any time. Withdrawing marketing consent does not affect your ability to place an order with Booze Dash.

We may retain a record of your consent or opt-out preference where necessary to demonstrate compliance and ensure that we respect your communication preferences.

8. Cookies and Similar Technologies

Our website may use cookies, pixels and similar technologies to operate the website, remember your preferences, understand website performance, measure marketing activity and improve the shopping experience. Some cookies are necessary for functions such as maintaining your shopping cart, remembering website settings, securing the website or completing checkout. Other technologies may be used for analytics, advertising and measuring campaign performance.

Where required by applicable law, we will obtain consent before using non-essential cookies or similar technologies that process personal information. You may be able to control certain cookies through your browser settings or any cookie controls made available on our website.

9. When We Share Personal Information

We may share personal information with trusted third parties when reasonably necessary to provide our services.

These may include our e-commerce and website platform providers, payment processors, banks or payment services, delivery riders or delivery partners, email and marketing service providers, website analytics providers, advertising platforms, customer-service technology providers, IT and cybersecurity providers, accountants, attorneys and other professional advisers.

Delivery partners should receive only the customer information reasonably necessary to complete the delivery, such as the recipient's name, telephone number, address and delivery instructions. We may also disclose information where required by Jamaican law, court order, regulatory authority or law-enforcement request, or where reasonably necessary to protect our legal rights, customers, employees or the public. We do not sell or rent customer personal information to third parties for their independent marketing purposes.

10. International Processing and Transfers

Some technology and service providers used by Booze Dash may process or store personal information outside Jamaica. Where personal information is transferred outside Jamaica, we will take reasonable steps to ensure that the transfer complies with the Data Protection Act and that an adequate level of protection or another legally permitted safeguard or exception applies. We will also take reasonable steps to ensure that service providers handling personal information on our behalf provide appropriate privacy and security protections.

11. How Long We Keep Your Information

We do not keep personal information longer than reasonably necessary for the purpose for which it was collected, unless a longer period is required by law.

Order, invoice, payment, accounting and other records relevant to our tax obligations may be retained for at least seven years in accordance with applicable Jamaican record-keeping requirements.

Customer-service and delivery correspondence will generally be retained for up to two years after the matter is resolved, unless it forms part of a transaction record or is required for a legal claim.

Account information may be retained while your account remains active and for a reasonable period after closure or prolonged inactivity where necessary for account administration, fraud prevention, legal claims or compliance.

Marketing preferences and consent records may be maintained while you are subscribed and for a reasonable period after you unsubscribe so that we can demonstrate compliance and ensure your opt-out preference continues to be respected.

Website analytics and cookie information will be retained according to the purpose of the technology and the settings applied to the relevant platform, and we will seek to configure retention periods so that the information is not retained longer than necessary.

Where information is no longer required, we will take reasonable steps to securely delete, destroy or anonymise it.

12. How We Protect Your Information

Booze Dash takes reasonable technical and organisational measures to protect personal information from unauthorised access, loss, alteration, disclosure, destruction or other unlawful processing.

These measures may include access controls, secure passwords, appropriate system permissions, secure website connections, employee and contractor confidentiality requirements, security monitoring, backups, security updates and appropriate controls over service providers.

No website, electronic transmission or storage system can be guaranteed to be completely secure. We therefore continually review our practices and take reasonable measures appropriate to the information we process and the risks involved.

Where a personal-data breach occurs, we will take the steps required under Jamaican law, including notifying the Office of the Information Commissioner and affected individuals where applicable.

13. Your Privacy Rights

Under Jamaica's Data Protection Act, you have rights in relation to your personal information.

Subject to the requirements and limitations of the law, these may include the right to know whether we process your personal information, request access to your personal information, request correction of inaccurate or incomplete information, withdraw consent where processing is based on consent, object to or request that certain processing stop, and exercise rights relating to certain decisions made solely through automated processing.

Where correction of inaccurate information requires information to be amended, blocked, erased or destroyed, we will take appropriate action in accordance with the Act.

You may also request information regarding the processing of your personal information or make a complaint about our handling of your data.

To exercise a privacy right, contact us at [PRIVACY/DPO EMAIL ADDRESS].

We may need to verify your identity before acting on certain requests.

You also have the right to raise a complaint with Jamaica's Office of the Information Commissioner where appropriate.

14. Third-Party Websites and Services

Our website may contain links to third-party websites, payment services, social-media platforms or other services that Booze Dash does not control.

Their handling of personal information is governed by their own privacy policies and practices. We encourage you to review those policies before providing personal information directly to a third party.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our services, technology, business practices or legal obligations.

When we make material changes, we will update the "Last Updated" date at the top of this policy and, where appropriate, provide additional notice.

Any new use of personal information will be handled in accordance with applicable data-protection requirements.

16. Contact Us

Questions, requests or concerns about this Privacy Policy or the way Booze Dash handles personal information may be directed to:

Booze Dash

Service Bumble Ltd
30-32 Red Hills Road, Kingston, Jamaica

Email: hello@boozedash.com

Telephone: (876)841-7303